Use Built-in light

Insufficient lighting is one of the leading causes of “amateuritis,” a telltale form of poor video quality that lets viewers know that the footage is homemade. In the best—and most expensive—of all possible worlds, you’d get your scene correctly lit before filming, or you’d attach a light to the “shoe” (light connector) on top of the camera. Those few cameras that have such a shoe, or even have a built-in light, give you a distinct advantage in filming accurate colors.